Celebrity
John Mayer
The collector who taught a generation to love watches.
- Known for
- Musician & collector
- The watch
- Rolex Cosmograph Daytona (collection)

The story
Mayer's 2013 'Talking Watches' episode became the most-watched piece of watch media ever made and helped kick off the modern collecting boom. His Daytona collection is regarded by specialists as among the finest anywhere, and in 2020 he co-designed a Casio G-SHOCK tribute to Prince.
Facts
- The green-dial gold Rolex Day-Date is now unofficially nicknamed the 'John Mayer' after he praised it on camera.
- Mayer was invited back for a second 'Talking Watches' episode in 2018, one of very few guests to appear on the series twice.
- His Rolex holdings run from vintage manual-wind Daytona references to modern automatics. No valuation of the collection has ever been published — the figures quoted online are estimates, not disclosures.
- The 2020 Casio collaboration, the G-SHOCK Ref-6900, was tinted deep purple as a tribute to Prince.
Keep reading
BrandRolex
The benchmark of luxury sports watches.
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